Building Marketing Processes for Camunda
Camunda’s process automation software is open source, highly scalable, and designed to enable business & IT teams to collaborate on process automation together.
How We Worked Together
We helped Camunda — a sales-focused organization that was relatively inexperienced with online marketing driven lead generation — build a marketing team from scratch.
We also re-engineered the company’s entire lead management process simultaneously. In doing so, we replaced manual workflows with modern CRM software that simplified attribution questions and improved Camunda’s ability to score leads and tune their audiences. The net result? Saved time and effort for developers and greater efficiency for the organization.