Multinational electronics retailer Conrad Electronic saw SaaS as a new playing field when launching their Conrad Connect site. We helped the brand grow their subscriber base and evolve the website while simultaneously hiring a team to internally manage the processes we put in place.

Our work with Conrad Connect

We helped Conrad Connect build their marketing strategy from scratch — from re-thinking their onboarding process with a focus on widening the sales funnel to re-factoring their analytics and tag management, taking over all performance marketing efforts, and hiring their internal marketing team. 

Our initial A/B tests enabled us to quickly compare assumptions with the market in order to make smarter design and layout design decisions.



 From these tests we built a new site and multiple landing pages that maximized conversions using this new strategy. 

Our paid advertising efforts focused on optimizing increased impression share on high performing keywords and audiences while continually testing new ad messaging focused on clear, relevant product benefits. 





We also employed a series of remarketing and retargeting efforts to capture and convert additional users and drove further high-converting traffic through advertising placements we negotiated with Conrad Connect’s parent brand.

The Results